Stones Deli / Restaurant. When this deli/restaurant launched a new seasonal menu and loyalty scheme I created a concept revolving around a 'first class' offering. Off the back of a successful new menu launch I was asked to create a variety of posters promoting the new menu as well as other offerings. I wrote the tag line 'Have you tried our...' and 'Go on, treat yourself'. An open invitation for clientele of Stones to try new foods and to literally... treat themselves!...